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The ESOMAR Global Market Research Report of 2020

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The Future of Market Research

Background

This project crowdsources forecasts and insights for the future condition of the market research industry in 2020. Quantitative and qualitative results show in real-time on the Prediction Wall at the ESOMAR Annual Congress 2016 in New Orleans.

Instructions

All you need to do is try to win the game. The better your predictions, the more credits you will win. Click the blue "Start" button top right to go to the first question. This also launches the tutorial. Please follow its instructions carefully.

The ESOMAR Congress Prediction Prize

While we will know the final winner only in 2020, there is an immediate prize for participants. It will be awarded on the last Congress Day based on current prediction market valuations as of 11:00:00 AM (precisely) on Wednesday 21st September 2016, live in the Exhibition Hall.

Information sources

Primary participants are Congress attendees and viewers of ESOMAR TV, the interactive live broadcast. The study uses the ESOMAR Global Market Research Report 2016 (GMR) and the ESOMAR Global Prices Study 2016 (GPS) for reference information.

No Access Code?

You could not attend the Congress but possess direct or indirect knowledge of the market research industry but? For an access code, please send us an email with the subject "ESOMAR Prediction Market 2016".