Commoditisation: Will the global price of the online Usage & Attitude study recover or continue to fall 2016 - 2020 as an annual percentage?

Follow |   23
Recruiting
  1. Welcome. First, let us explain the four tasks in each question. This button will later bring you to the wiki with some background information to the question. Now please click the blue arrow > to continue.
  2. This button will show you the exact judgement rule which specifies how the question will be settled and the winner determined. You must accept the rule to unlock trading.
  3. Clicking here will open the trading section where you can then buy and sell predictions using your virtual credits.
  4. The last button will bring you to the market talk section. Try to convince other traders of your predictions with a good argument.
  5. The better your predictions are compared to other traders, the higher will be your share of the incentive.
  1. Welcome! First, please click the “book” icon to jump to a question's information wiki.
  1. Great! Now please click here to check the exact judgement rule.
  1. Now, let’s do your first trade together. Please click here.
  1. Last task: Now convince other traders of your answer to push its price.
  1. When finished, click here to proceed to the next question.
  2. Click here to return to the previous question.
  3. Click here to jump to any question directly.
  4. Continue to trade, talk, or rate before proceeding to the next question.
  • No questions for this search term
  1. This is how the question will be judged in the end, when the final outcome becomes known.
  2. This is the precise date or end of the period to which the question refers.
  3. After reading the judgement rule, please click here.
Close

§ Judgement rule

How will the final result of the question be determined?

This prediction question shall be judged by the average annual percent increase or decline of the global price of a 15 minute 'Usage & Attitude' study between 2016 and 2020 as specified in the ESOMAR Global Prices Study. Should the study specifications change between 2016 and 2020, the price comparison shall be adjusted accordingly. The average annual price change is calculated as a compound rate, i.e. the fourth root of (Price_2020/Price_2016).
Reference date: Sept. 30, 2020, 24:00 CEST

**Alle Antworten

**Widget einbetten **Wahrscheinlichkeit
{{ answer.share_price|number:2 }} %

Price trend

Transactions
  1. Study the background information carefully.
  2. Read the background information carefully, before proceeding.

Wiki article

Edit

Commoditisation - Copyright: Fair Use

Recent Pricing Trends (GPS 2016)

In the six years since the start of the decade in 2010, the price of online Usage & Attitude studies (U&A) -- currently the most typical quantitative study type -- has declined rapidly, at an average of -5.2% per year. [1] Will this trend continue?

The project's character has also seen somewhat of a decline over the period: interview length nearly halved, reflecting ever shortening respondent attention spans. In 2016, ESOMAR reduced the underlying interview length for U&A from 25 to 15 minutes which translated into a 24% decrease vs. the 25 minute project price.

Note: The project definition includes fieldwork and tabulation only, no analytics or client presentations.


Usage and Attitude Study Price - Copyright: ESOMAR

Year Price Trend
2010 $10,900 -
2011 $10,335 -5.2%
2012 $9,800 -5.2%
2013 $9,649 -1.5%
2014 $9,500 -1.5%
2015 $8,663 -8.8%
2016 $7,900 -8.8%

Sources

  1. ESOMAR Global Prices Study 2016 (GPS)

PS: Thanks to Lucy Davison of Keen as Mustard for suggesting the question.

  1. Offering the reason for your trade may convince other traders to follow your opinion.
  2. Click '+' if you agree, or '–' to disagree. You get a credit for every rating you make.
  3. For each '+' the author will get +100 credits added to his trading account .
  4. If you rate a comment with "-", please reply and state your objection.
  5. Now please rate, reply, or write your own comment. Best of luck!

Reasons and arguments Analyze

Question owner:
Prediki Predictions
  • 1,306 Views
  • 10 Messages
  • 52 Transactions
This question has 23 followers
Publication is overdue 2020/09/30 24:00 CEST